"Investing in Excellence: Supporting and Sustaining Markets"

What is the secret to public markets that evolve over time to meet the needs of their vendors and customers and become beloved community gathering places? 

There is no surefire strategy or shortcut to building a successful market. But, there are proven ways to contribute to markets’ excellence, nearly all of which start with the decision to invest in their development.

Investing in a market can look a number of different ways. On a physical level, this can mean preserving or upgrading infrastructure and keeping up with maintenance. In terms of capacity-building, a Market City can provide promotional support, help markets with hiring and maintaining staff, or use policy to provide training opportunities and connect markets with the resources they need. The approach will be different in every case, but what these types of support have in common is their contribution to the sustained success of a market.